Mazda Motor Corp. designed a virtual race car for the Sony PlayStation 4 video game "Gran Turismo Sport" to give players a glimpse of what it's like to drive a vehicle by the car brand, the company announced.
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Tim Hortons, Canadian-based coffee and doughnut chain, will expand to some 1,500 outlets across China with a focus on esports themed services.
Riot Games and ESPN have struck a deal to televise the League of Legends Championship Series (LCS) Spring Split Playoffs immediately; a notable new example of a media network turning to esports amid the coronavirus pandemic.
With no live football taking place, League Two football club Leyton Orient FC seized the chance to be on a level playing field with the largest clubs in the land and kicked off a global call to join an inter-club, inter-league FIFA tournament.